As part of its efforts to address sexual and gender-based violence in Nigeria, Access Bank has partnered with award-winning film producer and director, Kunle Afolayan, on his new movie ‘Citation’.
At a private screening of the movie in Lagos, the Chairman of Access Bank PLC, Dr. Ajoritsedere Awosika, said the bank believes in gender equality and stressed the need to make women feel safe not only in Nigeria but worldwide.
She said: “In many societies, women have been set back by issues such as sexual and gender-based violence, denied access to education, finance, and healthcare. We have therefore made it our mandate to put women where they ought to be and where possible, promote initiatives that will foster a better society for all.”
Dr. Awosika noted that in recent years, conversations around gender equality and violence against women have become mainstays in our society, and stressed the importance of the Bank’s efforts towards bridging the gaps that still exist.
In her comments at the screening, held at Terra Kulture, the Group Head, W Initiative at Access Bank, Ayona Trimnell said that the issue of gender-based violence reaches every corner of the world and Nigeria has also been plagued by this issue for too long, stressing that with about 30 per cent of women and girls aged 15 to 49 having experienced sexual abuse, it was important that all stakeholders contribute to the conversation, offer support and put in place frameworks to ensure that the scourge of gender-violence is eradicated from our society.
She expressed excitement about the partnership with the movie producer and explained that since the establishment of the Access Bank W initiative in 2014, the Bank has executed several initiatives targeted at empowering women. “We believe that women are key catalysts for change in any society. We were very excited at the opportunity to be a part of a project that will not only spotlight some of the prevalent issues around sexual and gender-based violence in Nigeria, but also serves as catalyst to address the long-term behavioural change we seek”, she concluded.
The screening of ‘Citation’ marks the beginning of Access Bank’s month-long activities aimed at addressing prevalent issues on sexual and gender-based violence in Nigeria. As part of the schedule of activities, the Bank has also partnered with the Nigerian Governors Wives against Gender-based Violence (NGWA-GBV) to implement high-impact projects across all geo-political zones in Nigera.
Speaking on his decision to partner with Access Bank on the project, ‘Citation’ Producer Kunle Afolayan said that he had seen and heard about the impact Access Bank has been making on the lives of women through its W Initiative and it was easy to select the Bank as a partner.
‘Citation’ is the story of Moremi, a young post-graduate student who experiences sexual harassment from a lecturer. It stars Temi Otedola in her breakout role as Moremi alongside Jimmy Jean Louis, Joke Silva, Adjetey Anang, Gabriel Afolayan, Sadiq Daba and Ini Edo.
IMAGE CREDIT: youtube