As part of its ongoing commitment to continually empower the Nigerian media and enable it to play the critical watchdog role in the society, Polaris Bank is organizing an open workshop for all classes of journalists across the media spectrum as one of its CSR interventions meant to positively impact key stakeholders.
The 2024 media workshop with the theme, “Integrating AI Tools in Contemporary Media Practices for Innovation and Excellence” falls within the Bank’s intervention programmes under its Education/Capacity Building Strategic Corporate Social Responsibility (CSR) pillar, which deepens media relations, and contribute to the overall development of Nigeria’s media landscape.
Scheduled to hold on Thursday, October 24th, 2024, the media workshop aims to equip media practitioners with the latest tools and skills to navigate evolving challenges of modern journalism. With a focus on available and relevant Artificial Intelligence (AI) tools and use, participants will learn how to integrate these technologies into their day-to-day work, streamlining news gathering processes and ensuring accuracy in storytelling. The workshop will also dive deep into contemporary new media tools and practices, while addressing available opportunities that enhance career development.
There will focus on key topics such as data journalism, fact-checking, and solutions journalism, to ensure that media professionals are equipped to thrive in the digital era.
Building on the success and feedback from previous workshops, especially that of 2023, in which hundreds of journalists participated, the 2024 workshop promises to offer even greater value. This year’s event will highlight cutting-edge trends, such as media entrepreneurship and career development strategies in a competitive media landscape.
To deliver an impactful workshop, the Bank has assembled top faculty and distinguished subject experts as facilitators, including Dr. Chike Mgbeadichie, a Senior Lecturer at the School of Media and Communication, Pan-Atlantic University, Lekki, Lagos and Mr. Lekan Otufodunrin, Executive Director of the Media Career Development Network. Their extensive knowledge and experience in media and communication will guide participants in understanding how to stay relevant, adapt to technological advancements, and maintain responsible journalism practices.
Polaris Bank in the last decade, has been a strong supporter of the Nigerian media and is credited to have been in the forefront of enhancing capacity of Nigerian journalists through its annual high impact media workshops that have directly benefited over 4,000 media partners across the media spectrum.
Partnering with Journalism Clinic, Polaris Bank blazed the trail in digital literacy for Nigerian journalists through robust in-person digital media workshops held in Lagos, Abeokuta, Ibadan, Akure, Ado Ekiti, Port Harcourt, Kaduna and Abuja.
This initiative reflects the Bank’s long-standing commitment to capacity building, particularly in empowering media practitioners to address the challenges of the digital age. By providing access to the latest knowledge and tools, the workshop aims to support the continuous development of journalists and the media landscape in Nigeria, while fostering sustainable and impactful journalism.
Journalists are expected to register for the all-virtual workshop at https://bit.ly/AMCSeminar2024.
Polaris Bank was adjudged Nigeria’s Digital Bank of the Year in 2023, 2022 and 2021 in BusinessDay’s Banks and Other Financial Institutions (BAFI) Awards.
PHOTO CREDIT: AI World School
